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    Marketing Plan

    Thinking About Selling Your Rental Property?

    Maybe the property in Logan Square or Bronzeville has been a good investment, but you’re ready to cash out. Maybe being a...

    • Eric Marcus
    • August 3rd, 2026
    • 7 min read
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    Maybe the property in Logan Square or Bronzeville has been a good investment, but you’re ready to cash out. Maybe being a landlord in the city has become more work than you expected. Or perhaps the lease is coming up for renewal and you’re wondering whether this is the right time to sell.

    Whatever brought you to the idea, selling a Chicago rental is a little different from selling the home you live in. You’re not the only person affected by the timing. There’s a tenant living in the property, a lease already in place, and a buyer who will want to know exactly what they’re purchasing.

    Before you choose a listing date, start with the lease.

    Read the lease before making any plans

    It may have been a while since you read the agreement from beginning to end, but now is the time to pull it out. Look at when the lease ends, what it says about access to the property, and how much notice may be required.

    Tenant laws differ depending on where the property is located, so you’ll also want to speak with the appropriate local professional—such as a Chicago real estate attorney familiar with the Chicago Residential Landlord and Tenant Ordinance (RLTO)—before giving your tenant a move-out date or promising a buyer that the home will be vacant by closing.

    This doesn’t mean selling needs to become complicated. It means you shouldn’t put the home on the market first and sort out the tenant situation later. A little homework at the beginning can save you from a much more difficult conversation halfway through the sale.

    Talk with your tenant early

    A tenant who suddenly receives a showing request or sees a sign going up outside their two-flat in Pilsen is understandably going to have questions. Are they expected to move? Can they stay through the end of the lease? Who will be entering the home, and how often?

    You may not have every answer during the first conversation, but you can explain that you’re considering a sale and let them know when they can expect more information.

    The way you handle this conversation can affect the rest of the process. Under the RLTO, landlords are required to give proper notice—typically two days in Chicago—before entering an occupied unit for showings. A tenant who understands what’s happening is generally going to be easier to coordinate with than someone who feels surprised or left out. They still live there, after all. Showings, photography, inspections, and repairs will interrupt their routine even when everyone follows the required notice rules.

    Be clear about how appointments will be scheduled and who will contact them. If you make an agreement about timing, moving expenses, or a "cash for keys" arrangement, put it in writing and have it reviewed by the appropriate professional.

    Should you sell with the tenant in place?

    You don’t necessarily have to wait until the rental is vacant. In some cases, the existing tenant can make the property more appealing.

    An investor looking for income-generating real estate in West Loop or Avondale may like the idea of purchasing a unit that already has a reliable tenant paying market rent. There’s no immediate vacancy to fill, and the buyer can review the lease and rental history before deciding whether the numbers work.

    This option may also allow you to continue collecting rent while the property is being marketed. However, you’ll have less control over how the home looks and when buyers can visit. The tenant’s furniture and belongings will be part of the presentation, and completing repairs or updates may be difficult while the home is occupied.

    You’ll also be marketing to a narrower group if the lease continues beyond the sale. Someone who wants to purchase the property as their primary residence using a standard owner-occupant mortgage may not be willing—or able—to wait for the lease to end.

    Would waiting for a vacant home give you a better sale?

    Once the tenant has moved out, you can clean, repair, paint, stage, and photograph the property without working around someone else’s schedule. Buyers can usually visit more easily, and the home may appeal to both investors and people looking for a place to live.

    The tradeoff is that you may have a period without rental income. You’ll still be responsible for the mortgage, Cook County property taxes, utilities, insurance, HOA fees, and other carrying costs while the home is prepared and sold.

    This is where local market knowledge becomes especially helpful. If investors are actively buying multi-family units or turn-key rentals in Lincoln Park or Lakeview, selling with the tenant in place may make sense. If the property is a single-family home or condo in a neighborhood where buyers are primarily looking for a place to live themselves, waiting until it’s vacant may give you a larger pool of prospective buyers.

    Your Chicago real estate agent should be able to look at recent Chicago Association of Realtors (CAR) market data, current competition, the condition of your property, and the lease before recommending one direction.

    Get your paperwork together

    If you decide to sell with a tenant in place, expect interested buyers to ask for more than the standard property disclosures. They may want to review the signed lease, rent payment history, security deposit interest records required under Chicago law, maintenance history, utility bills, and other expenses associated with the property.

    Gathering those documents early will make it easier to answer questions and give a serious buyer the information needed to evaluate the purchase.

    If you’re hoping to sell to someone who will live in the home, the most important detail may be when they can take possession. Be precise here. A buyer planning a move needs more than a general idea of when the tenant may leave.

    Make showings manageable

    Showing an occupied rental calls for more coordination than showing your own home. Your tenant may work remotely, have children or pets, or rely on the CTA and simply be unable to leave every time someone asks to drop by for a tour.

    Rather than treating that as an inconvenience, build the showing plan around it. Your agent may be able to group appointments into set windows—like a dedicated block on Saturday afternoon—and explain any access limitations in advance. That gives buyers an opportunity to visit while keeping the disruption reasonable for the person living there.

    The home may not show like a vacant, professionally staged condo, and that’s okay. Good photography, an accurate description, and clear information about the lease can help the right buyer understand what the property offers.

    Make the decision before setting the date

    There isn’t one correct way to sell a rental property in Chicago. You may be better off selling to an investor with the tenant in place, or you may decide to wait, prepare the home, and market it to a wider group of buyers.

    The important part is making that decision before the listing is underway. Read the lease, speak with your tenant, gather the paperwork, and ask your agent what buyers are looking for in the local Chicago market.

    If selling your rental has crossed your mind, let’s talk before you choose a date. We can look at the lease, the property, and current buyer activity to help you decide what makes the most sense.

     

     

     

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    About the author

    Eric Marcus

    773-732-9898
    I was born in South Bend, Indiana where my family owned and operated a small business for over 50 years. Every member of my family has been licensed to practice real estate, and my dad owns a real estate company in Indiana. After graduating with honors from Indiana University in 1991, I earned my CPA and worked for a big six accounting firm in Chicago. Combining my experience and entrepreneurial spirit, I started my own successful accounting business that I ran for 3 years. Next, I embarked on a career as a soybean trader at the Chicago Board of Trade, followed by a successful run as a stock options market maker at the Chicago Board of Options Exchange. I began my real estate career in 2003 as broker/owner of ESM Realty. My team has helped more than 600 clients buy and sell condominiums, townhouses, single family homes, multi-unit residential, and commercial properties. For 14 straight years, we were recognized by Chicago Association of Realtors as Top Producers. Our extensive marketing program includes premium placement on hundreds of websites, morechicagohomes.com and state of the art Facebook advertising. My team works tirelessly to make each client feel like they are our only client! We strive for the highest level of performance every day so that we exceed your highest expectations. Our business is 75%+ referral-based and we want you to not only be our client but our biggest raving fan. In December 2020, I brought my team to Keller Williams ONEChicago with branches in Lincoln Park, Lakeview and O'Hare. To set up a consultation or if you have any questions, please contact me at 773-732-9898.

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