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    Selling Before the End of the Year: Here’s What You Need to Know

    Spring is often seen as the ideal time to sell. The lawns are green, the days are longer, and “For Sale” signs seem to appear...

    • Eric Marcus
    • November 3rd, 2025
    • 6 min read
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    Spring is often seen as the ideal time to sell. The lawns are green, the days are longer, and “For Sale” signs seem to appear on every block. While that season does bring more activity, late fall can quietly favor sellers who are ready to move while others wait.

    This time of year creates a different kind of real estate market: smaller, more focused, and often more productive for homeowners who understand how to use it. If you’ve been debating whether to wait until after the holidays, here’s a closer look at what’s actually happening in late fall and why it can be worth listing before the end of the year.

    Serious buyers don’t stop looking in November

    While total buyer traffic does dip slightly in late fall, the ones who remain active tend to be far more motivated than casual spring browsers. Many of them are working with real deadlines like job relocations, lease expirations, or tax considerations that require closing before the end of December. Others are moving because of family changes or a home purchase that fell through earlier in the year.

    This creates a buyer pool that’s smaller but more committed. These are people who have already toured homes, spoken with lenders, and are ready to make an offer when the right property appears. For sellers, that translates into fewer wasted showings and a higher chance of receiving offers from buyers who are financially and emotionally ready to move forward.

    Less competition helps your listing stand out

    Inventory typically drops as the weather cools. Some sellers remove their listings, preferring to “re-launch” in spring. Others hold off altogether, assuming demand is gone. That creates a clear gap between available homes and active buyers.

    For sellers who stay on the market, or list new in late fall, this works in their favor. Fewer comparable homes mean yours is more visible in online searches and on buyer alerts. When someone sets up a listing notification in their price range or neighborhood, your property is more likely to appear near the top of their feed simply because there’s less new competition.

    This reduced supply can also lead to stronger negotiating positions. In markets where buyers still face limited choices, a well-priced home that shows well may receive solid offers without the need for multiple price adjustments. It’s not about artificially inflating prices but about positioning your home to attract attention when choices are scarce.

    Timing incentives drive late-year sales

    Beyond relocation and logistics, the end of the year brings financial motivations that can influence buyer behavior. Some households want to close on a property before December 31 to take advantage of tax deductions tied to mortgage interest, property taxes, or investment planning. Others are looking to complete a 1031 exchange or finalize a purchase before new financial reporting periods begin.

    Corporate relocations also tend to spike in the final quarter. Many companies plan transfers and new hires around the fiscal calendar, meaning transferees often need housing before January. These buyers are working under strict deadlines and usually have assistance from relocation specialists who keep the process moving quickly.

    How to prepare your home for a late-fall sale

    Selling during the cooler months requires a few small adjustments to presentation and logistics, but most of them are straightforward. The goal is to make your home feel warm, bright, and ready, qualities that resonate with buyers this time of year.

    Maximize light.

    Shorter days mean fewer daylight hours for showings. Open blinds, replace dim bulbs, and add accent lighting to darker corners. Warm, consistent lighting helps buyers feel comfortable and allows your photos to look inviting even on overcast days.

    Emphasize seasonal comfort.

    A tidy, well-kept home can shine in any season. Keep entryways clear of leaves or snow, add a simple wreath or planter, and make sure the heat is set at a comfortable temperature before showings. Subtle seasonal touches can make a lasting impression without distracting from the space itself.

    Stay flexible with scheduling.

    Between school events, holidays, and unpredictable weather, flexibility helps ensure motivated buyers can see your home. Allowing a broader range of showing times, even evenings, can make a difference in this season.

    Price strategically, not aggressively.

    Late-fall buyers are informed. Many have been tracking listings for months. A realistic, data-driven price supported by comparable sales will attract attention faster than testing the market at a higher number. Homes that start strong often sell more smoothly than those that need multiple reductions.

    Highlight readiness and updates.

    Buyers who need to move quickly look for homes that are move-in ready. Draw attention to recent maintenance, upgrades, or flexible closing options that make the transaction easier to finalize.

    Work with the weather, not against it.

    Make a plan for clean entryways and safe walkways. Provide a mat for shoes, maintain exterior lighting, and make sure the first impression feels cared-for.

    What to expect from the process

    Selling in late fall does look a little different. There may be fewer showings than in spring, but the quality of those showings is usually higher. Buyers have already narrowed their search and are less likely to view homes casually. Negotiations may move faster since both sides are motivated to close before the holidays or the end of the fiscal year.

    It’s also worth noting that ancillary professionals, inspectors, appraisers, movers, and lenders, often have slightly more availability during this season. That can shorten timelines and reduce bottlenecks that sometimes occur in the spring rush.

    The key is to focus on preparation and communication. If your home is ready, priced accurately, and marketed clearly (all things we’ll help you with!), there’s no reason to delay until April. Listing now can help you reach serious buyers who are looking precisely when competition is lowest.

    A quieter market can still be a strong market

    The housing market doesn’t disappear when temperatures drop, it simply shifts. By late November, the crowd thins, but motivation increases. For sellers who act strategically, that can create a meaningful window of opportunity before the new year begins.

    Listing now doesn’t mean missing out on spring activity; it means stepping into a more balanced market where buyers and sellers both have time to make clear, confident decisions. With fewer competing homes, dedicated buyers, and financial timing on your side, selling before winter can position you well for whatever comes next.

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    About the author

    Eric Marcus

    773-732-9898
    I was born in South Bend, Indiana where my family owned and operated a small business for over 50 years. Every member of my family has been licensed to practice real estate, and my dad owns a real estate company in Indiana. After graduating with honors from Indiana University in 1991, I earned my CPA and worked for a big six accounting firm in Chicago. Combining my experience and entrepreneurial spirit, I started my own successful accounting business that I ran for 3 years. Next, I embarked on a career as a soybean trader at the Chicago Board of Trade, followed by a successful run as a stock options market maker at the Chicago Board of Options Exchange. I began my real estate career in 2003 as broker/owner of ESM Realty. My team has helped more than 600 clients buy and sell condominiums, townhouses, single family homes, multi-unit residential, and commercial properties. For 14 straight years, we were recognized by Chicago Association of Realtors as Top Producers. Our extensive marketing program includes premium placement on hundreds of websites, morechicagohomes.com and state of the art Facebook advertising. My team works tirelessly to make each client feel like they are our only client! We strive for the highest level of performance every day so that we exceed your highest expectations. Our business is 75%+ referral-based and we want you to not only be our client but our biggest raving fan. In December 2020, I brought my team to Keller Williams ONEChicago with branches in Lincoln Park, Lakeview and O'Hare. To set up a consultation or if you have any questions, please contact me at 773-732-9898.

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    [email protected]

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