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    Eric Marcus Chicago Homes

    1525 W. Belmont Avenue, Chicago, IL 60657

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    Inside The Mind Of A Millennial Homebuyer

    The Numbers Don’t Lie!  Millennial homeownership rates had the largest gain among all households, increasing by 1.2%...

    • Eric Marcus
    • November 1st, 2018
    • 3 min read
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    The Numbers Don’t Lie! 

    Millennial homeownership rates had the largest gain among all households, increasing by 1.2% from last year.

    According to the National Association of Realtors, 85 percent of millennials believe buying a home is a good investment.

    Recent stats even show that 36% of home sales are now made to millennials.*

    With such a huge influx of new homebuyers entering the market, what changes (big or small) can current homeowners do to attract the eye of these consumers who are most likely to buy their house? 

    *Sources: Forbes, Urban.org, NAR, Washington Post

    Check out our top 5 list:

    Modest Updates 

    Move-in ready! Millennials are more minimalist and paired back than their predecessors. A few modern updates, some smart home finishes, and sleek designs are what most millennials are looking for in their homes. Think smart, low-maintenance, modern with some naturalistic, nostalgia elements.

    Home design is one of the top motivating factors, especially to millennials.

    Going Green

    The majority of millennials believe that they are more concerned than the older generations about protecting the environment. 

    Which is why millennials are willing to pay a little more for more sustainable products for their homes. It’s becoming easier and more affordable to install solar panels, switch to LED lights, and create a recycling and compost station to entice young homebuyers. 

    Another great way to entice millennials is to incorporate plans and even gardens into your home!

    Outdoor Lifestyle

    Outdoor living comes out on the top in Better Homes and Gardens’ survey, “You and Your Home,” with three out of four of those under 35 saying outdoor space is important for entertaining and 51 percent dreaming of having an outdoor kitchen sink, cooktop, refrigerator, and grill.

    Backyards aren’t only for spring and summer. Building a stone fire pit can cost you less than $1,000 and will help define backyard space. Adding a feature like this will increase the utility of outdoor space and create an additional living space to your home.

    Think Practical Space

    The idea of having a beautifully designed room that is used for a grand total of 5 times a year (we are looking at you, dining room!) wouldn't be a great use of space. 

    Convert this space to an everyday lounge area, home office, or even a yoga “zen” room. These perfect go-to alternatives will surely intrigue millennials! 

    Smarter Home

    Adding security features like a doorbell camera, backyard floodlights, built-in cameras, and a smart thermostat are not as costly as they may seem!All of these gadgets can make a huge difference to millennials. A recent survey indicated that 72% of millennials would be willing to pay $1,500 more for a home that was “smart,” and 42% of those would be willing to pay as much as $3,000 more.

    If you’re considering installing smart devices in your home, check out our blog post where we highlighted our top 5 ways to make your home smart.

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    About the author

    Eric Marcus

    773-732-9898
    I was born in South Bend, Indiana where my family owned and operated a small business for over 50 years. Every member of my family has been licensed to practice real estate, and my dad owns a real estate company in Indiana. After graduating with honors from Indiana University in 1991, I earned my CPA and worked for a big six accounting firm in Chicago. Combining my experience and entrepreneurial spirit, I started my own successful accounting business that I ran for 3 years. Next, I embarked on a career as a soybean trader at the Chicago Board of Trade, followed by a successful run as a stock options market maker at the Chicago Board of Options Exchange. I began my real estate career in 2003 as broker/owner of ESM Realty. My team has helped more than 600 clients buy and sell condominiums, townhouses, single family homes, multi-unit residential, and commercial properties. For 14 straight years, we were recognized by Chicago Association of Realtors as Top Producers. Our extensive marketing program includes premium placement on hundreds of websites, morechicagohomes.com and state of the art Facebook advertising. My team works tirelessly to make each client feel like they are our only client! We strive for the highest level of performance every day so that we exceed your highest expectations. Our business is 75%+ referral-based and we want you to not only be our client but our biggest raving fan. In December 2020, I brought my team to Keller Williams ONEChicago with branches in Lincoln Park, Lakeview and O'Hare. To set up a consultation or if you have any questions, please contact me at 773-732-9898.

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    1525 W. Belmont Avenue, Chicago, IL 60657

    773-732-9898
    [email protected]

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