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    5 Things Every First-Time Seller Should Know

    First-Time Seller “Setbacks” (and How To Prepare For Them Now) Think back to when you bought your current home: There were...

    • Eric Marcus
    • June 4th, 2020
    • 6 min read
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    First-Time Seller “Setbacks” (and How To Prepare For Them Now)

    Think back to when you bought your current home: There were things that happened during the transaction that might have sent you into a panic, but ended up being a totally normal part of the process of buying a house. In hindsight, you can probably even laugh at how issues that seemed like a setback (like that big inspection report) were resolved relatively quickly. 

    Now that you’re ready to list your home for sale, you’re about to go through something similar. Selling a home for the first time isn’t as easy as sitting back and having your Realtor rake in offers. Just as when you bought your home, there will be matters that require your immediate attention, appointments that have to be made, and issues that just might trigger unexpected emotions. 

    While this sounds overwhelming, these situations all are perfectly normal — and preparing for them now will make selling your home go so much more smoothly. Here are the five most common things to expect when you’re a first-time seller.

    First-Time Seller “Setback” #1

    You’ll Experience Surprisingly Strong Feelings About Your Home

    How to Prepare:

    Leave Emotions Out of the Transaction

    It’s time to book a therapy appointment, get back in your favorite stress-relieving exercise routine and have your best friend on speed-dial. Even when you’re excited about your new home or have been counting down the days to move out (and away from a neighbor), selling your home is a life change that will stir up emotions you didn’t expect to have. 

    Whether you’re nostalgic about the memories and question if you really want to sell, or a potential buyer’s comment about renovating the kitchen you loved dearly makes you deeply angry, take a breath, calm down and hold off on sudden decisions. Emotional reactions might make you feel better in the short-term, but the feeling won’t last. Always think of the big picture and your goals before changing course. 

    First-Time Seller “Setback” #2

    Your Home Will Need A Lot of Staging

    How to Prepare

    Make Sure Your Home Is Impeccable to Begin With

    Even if you feel very confident in your taste in decor, anything that fills your home is a potential distraction for buyers. It’s nothing personal, though it feels that way. Your Realtor is going to likely suggest a thorough staging to show your home in the very best light to a buyer, so you can get the best offers. 

    Any work you can do on your home now will save you the time and cost of what the stager will have to do later. Go ahead and do the big decluttering project you’ve been meaning to do, rent a storage unit for that big sectional that takes up your living room, organize your wardrobe so your closet looks picture-perfect, and start selecting neutral paint colors for every room. Hire cleaners to do the kind of deep-clean you would do if you were moving out of a rental.

    First-Time Seller “Setback” #3

    The Buyer’s Inspector Will Turn Up Many Issues

    How to Prepare

    Get a Pre-Inspection

    You remember the short novel-length inspection report that you received from your inspector back when you bought your home, right? And how you hired the most thorough inspector you could find? That’s what a potential buyer is going to do with your home.

    Acting now to address any issues will save you the headaches that pop up when a potential buyer looks to negotiate based on an inspection report. A pre-listing home inspection will turn up things you should repair, potential problems you might not even know about, and gives you a clear answer on the exact condition of your home. Concerned about cost? Your Realtor will advise on the changes worth the money, and what’s okay to leave as-is.

    First-Time Seller “Setback” #4

    Low-Ball Offers

    How to Prepare

    Realize That Not Everyone Sees Your Home Like You Do

    There’s a difference between an offer that is slightly below asking price and one that’s tens of thousands below that. The latter will trigger a strong emotion (so go to #1 on this list) but will ultimately be rejected outright without thought. However, if you are fixated on low offers, a change in perspective might be in order.

    Recognize that low offers are real-life feedback about your home. If there is something about your home that a range of buyers considers an issue, it’s an opportunity to address that. Or, this might be a time to address your expectations. If the offers aren’t far off from your price and you’re disappointed because you envisioned offers far above asking, recognize that fantasy isn’t reality. While you see all the potential value in the home you’ve loved, others see the property as it is: A property. 

    First-Time Seller “Setback” #5

    A Buyer Wants Many Concessions and Contingencies

    How to Prepare

    Understand That EVERYTHING Is Negotiable

    Whether we’re talking about lower offers, a back-and-forth about making changes based on an inspection report or a potential buyer who comes back with multiple contingencies, understand that you have power as a seller (even if your area is a buyer’s market). You can always say no, or you can always counter. 

    Basically, everything is a negotiation. It might help to think of this as an ordinary transaction — like buying a car — instead of selling your home. Just as you wouldn’t even think about buying a car without negotiating, a buyer is going to do the same on this even-larger-ticket item. And just as an auto dealer wouldn’t accept just any offer, you don’t have to give in on every ask. You also have the advantage of a great Realtor who will advocate on your behalf every step of the way, so don’t hesitate to let them know your comfort level at any time.

    In the end, selling your home for the first time is an opportunity to learn about real estate. The more you know before you sell, the bigger the advantage you’ll have in the end. You’ll be calm, focused on decisions that benefit your sale, and even more knowledgable about what concerns you can bring to your Realtor.

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    About the author

    Eric Marcus

    773-732-9898
    I was born in South Bend, Indiana where my family owned and operated a small business for over 50 years. Every member of my family has been licensed to practice real estate, and my dad owns a real estate company in Indiana. After graduating with honors from Indiana University in 1991, I earned my CPA and worked for a big six accounting firm in Chicago. Combining my experience and entrepreneurial spirit, I started my own successful accounting business that I ran for 3 years. Next, I embarked on a career as a soybean trader at the Chicago Board of Trade, followed by a successful run as a stock options market maker at the Chicago Board of Options Exchange. I began my real estate career in 2003 as broker/owner of ESM Realty. My team has helped more than 600 clients buy and sell condominiums, townhouses, single family homes, multi-unit residential, and commercial properties. For 14 straight years, we were recognized by Chicago Association of Realtors as Top Producers. Our extensive marketing program includes premium placement on hundreds of websites, morechicagohomes.com and state of the art Facebook advertising. My team works tirelessly to make each client feel like they are our only client! We strive for the highest level of performance every day so that we exceed your highest expectations. Our business is 75%+ referral-based and we want you to not only be our client but our biggest raving fan. In December 2020, I brought my team to Keller Williams ONEChicago with branches in Lincoln Park, Lakeview and O'Hare. To set up a consultation or if you have any questions, please contact me at 773-732-9898.

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